10-Point Listing Audit — Mark each pass or fail
What your score means
0–4
Critical
Real money is being lost daily. Prioritise red fixes immediately.
5–7
Needs work
Good foundation. Focus on 2–3 high-priority fixes to unlock growth.
8–10
Solid listing
Listing is strong. Next lever is PPC structure and external traffic.
Fix priority guide
1
Fix HIGH priority items first — Title, Bullets, and Images drive 70% of your conversion rate. These are your biggest levers.
2
Fix MEDIUM priority next — A+ Content, Keywords, and Reviews compound your wins. Work through these in order.
3
Rerun this audit in 30 days — After each round of fixes, score again. Most brands jump 2–3 points per sprint.
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